In fashion, style is easy to define: It’s simply your choice and combination of clothing and accessories. In writing, style is similar: It’s the words you choose and the way you put them together to create a unique impact.
Effective writing style reflects well on you and conveys your message in a clear, professional manner. Use these tips to develop your style.
1. Avoid short, choppy sentences.
Too many short sentences in a row create a jolting style:
Product output is currently too low. We plan to streamline our production process. This will improve our line efficiency.
By combining the ideas, you can make one smooth sentence with effective style.
We plan to streamline our production process to improve efficiency and raise product output.
2. Use the active voice.
In a passive sentence, the subject receives the action of the verb. Note how passive verbs (in bold) make these sentences sluggish and wordy:
The workers were instructed by the manufacturer.
The meeting was chaired by the CFO.
You can energize a sentence by asking “who or what is doing the action of the verb” and making your answer the new subject.
The manufacturer instructed the workers.
The CFO chaired the meeting.
(View "Active and Passive Sentences" for more examples.)
3. Review your word choice.
Are your terms appropriate for the reader, or do you tend to use overinflated words that make your writing sound pompous?
Writers should obviate obfuscation.
Obviate obfuscation? Huh? Instead of using obscure words, select plain, precise terms.
Keep in mind your goal of presenting a clear message with confidence, and your personal style will always come through.
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